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Home » 6 Mistakes to Avoid When Trading Up to a Larger Home

The Listing Agent - Marketing Your Home to Other Agents
The Multiple Listing Service

Even before the sign is up and the brochures are ready, your agent should list your property with
the local MLS (Multiple Listing Service). The South Florida MLS is a database of all the homes listed
by local real estate agents who are members of the service, which is practically all of the local agents. Member Agents such as Manny Aguilar of The Keyes Home Team and The Keyes Company will interact
via the MLS to find a buyer for your property.

Important information about your property is listed in the MLS, from general data such as square footage and number of rooms, to such details as whether you have central air conditioning or hard wood flooring. There should also be a photo, and a short verbal description of what makes your house "special."

Agents search the database for homes that fit the price range and needs of their clients. They pay special attention to homes that have been recently placed on the market, which is one reason you get a lot of attention when your house is first listed. Many agents will want to preview the home before they show it to their clients.

The main point about having your house listed in the MLS is that you expand your sales force by the number of local MLS members. Instead of having just one agent working for you, now you may have hundreds or more, in South Florida you have thousands of agents.

The listing agent’s main job to Market the sales of your property via advertising and other means
and make sure that the other MLS members know about your house. This is accomplished
through listing your house in the Multiple Listing Service, broker previews and advertising
targeted toward other agents, not homebuyers.

Avoid Listing agent traps, call us for a full confidential analysis of your home and learn why
all agent are not created equal...

Inquire about listing your home or property with The Keyes Company Today :
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